Somebody listens to your record, reads your lyrics, looks at your accounts, and checks what each platform is actually rewarding this month. Then you get a week by week plan for that specific song, from today through two weeks after release day. $49 USD, in your inbox within 48 hours.
Built by a label that releases records. No subscription, no account, no call.
Every line of it is about your record. Not a template with your name dropped into it.
We name the seconds. Where the beat drops out, where it lifts, which three to eight second window is the best one in the song. That window is what the rollout gets built around.
Several angles, each tied to a specific moment and a specific line. What the clip is, what the format is, and why that one works right now.
The lyrics people repeat, pulled and matched to the post that should carry them. On-screen hooks written out, ready to use.
Every post from twenty days before release through two weeks after, with the platform, the format, the hook, and the asset you need to have filmed.
Your real engagement rate against your follower count, across platforms, and what the gap between them says about what this release should be trying to do.
Ranking signals move. The plan is researched at build time and says what is working on each platform now, not what worked two years ago.
Artists your audience already plays, and specific rollouts worth studying, with a note on what each one does that is worth stealing.
We read how you already talk to your audience. The plan sounds like your account, not like a marketing deck about your account.
This is the part that takes the time, and it is the part that makes the plan worth having.
Someone listens to the whole song. Where it turns, where it breathes, where the energy is.
Looking for the lines that carry on their own, out of context, in a caption or on screen.
What you post, how it performs, what your engagement actually is, and what your audience already responds to.
What each platform is rewarding and punishing right now, checked at the time your plan is built.
Comparable artists, what their audiences respond to, and how that shapes what you should be posting.
Your budget, your gear, what you will and will not film. A plan you cannot run is worth nothing.
We would not buy a plan on a promise either. Here is a real one, with the artist's details removed.
Sample plan: Open the sample rollout plan
It is the same output you get. Same depth, same structure, same level of specificity, including the clipping windows named to the second. The only difference is that yours is about your record.
Artist name, song title, release date. Then $49 USD by card. Takes about a minute.
What the song is about, what you can film, what you are trying to achieve, what to avoid. Ten minutes, and the honesty is what makes the plan good.
Within 48 hours, in your inbox. Yours to keep and to run.
DropCadence is made by 0102 Labs : Music Group, an independent label based in Montreal, distributed through EMPIRE.
The planning method here is the one we use on our own releases. We built it because we were writing the same plan by hand over and over, and because most independent artists are making their decisions in the last week before release when the useful decisions had to happen a month earlier.
If you want that plan executed rather than handed to you, that is a different conversation and there is a link at the end of yours.
One thing we will always be straight about: we guarantee the document, never the outcome. Nothing at any price can promise you streams, placements or press, and anyone telling you otherwise is selling you something else.
At least three weeks. Closer than that and there is not enough runway for the plan to be worth having. If your date has already passed, wait for the next one.
The plan is built by our release engine, which reads your song and your brief and produces the calendar. A human at 0102 reviews it before it goes to you.
Email us within seven days and we refund you. No argument and no form to fill in.
Yes, a private link is fine. The plan is built from the record, so without it you are buying a generic calendar and we do not sell those.
No, and no ads either. Your record goes out through whoever you already use, and nobody is sending your song anywhere. $49 USD buys the plan. You run it, or you hire someone to.
No. You pay $49 USD and that is the entire relationship. No rights, no royalties, no percentage.
Yes, that is what 0102 does for artists who want it. Start here and there is a link in your plan if you want to talk about it.
Most of the decisions that matter have to be made before the song is out. This is the list of them, in order, for your record.
Get your plan for $49 USDDelivered within 48 hours. Seven day refund, no questions.